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My 12-Step Programme

1. Layout your manuscript

3. buy ibsn and tiff bar code

1. Layout your manuscript

Write your manuscript. Use 'Read' View to ensure your layout is perfect. If you don't know what a perfect layout looks like, buy a book from Waterstones and mirror the layout. Do not forget the legal page. Be sure to include Author Bio on inside of back cover. 

2. Add illustrations

3. buy ibsn and tiff bar code

1. Layout your manuscript

Use Shutterstock or similar for cover page and any other illustrations you might need. You can buy individual images or get a membership.  For example, one  Shutterstock option costs £20 per month and you can download 10 large photos each month. That's £2 per full-colour illustration. This licensing option covers up to 500,000 copies. After 500,000 copies are printed, you can upgrade your license.

3. buy ibsn and tiff bar code

3. buy ibsn and tiff bar code

4. register your isbn on nielsen title editor

Buy your ISBN numbers and Bar Code. https://www.nielsentitleeditor.com/titleeditor/

I recommend buying 10 ISBNs instead of 1. 

Hard copies and e-copies must have separate ISBNs. To sell your book in Waterstones, you must be registered with Nielsen. Nielsen will automatically send your book to Amazon and Waterstones so customers can order copies online.  


If you do not have a publisher, you will need to create a Publishing Company under which to publish your books.  Choose the name wisely as all ISBNs must be published under this name. 


4. register your isbn on nielsen title editor

4. register your isbn on nielsen title editor

4. register your isbn on nielsen title editor

You can start completing the details about your book in Nielsen Title Editor.  You will not be able to complete all the fields until your book is printed. Alternatively, you can add book once printing is complete. There's no need to rush.


NOTE: You can change all details about the book EXCEPT THE ISBN. If you enter the wrong ISBN, you cannot change it. 


NOTE: For U.S. instructions, please see  Sell Your Book at Barnes & Noble | B&N INC (barnesandnobleinc.com) 

5. compare printing costs

4. register your isbn on nielsen title editor

5. compare printing costs

Once your manuscript is complete, ask different printers for quotes. They will need to know the size of the book (A4, A5, etc) and how many pages, approximately. You should request quotes for different size orders.


NOTE: Bar codes must be an exact size. Ensure printer knows the size. 

6. send to printer

4. register your isbn on nielsen title editor

5. compare printing costs

Once you select your printer, reply to their quote email with the illustration numbers and the printing specs.


For example:

25 copies 

Perfect bound A5 Portrait

350 gsm Cover, Soft touch LAM outside covers

Approx. 90 pages

Cream paper, 150 gsm

10 illustrations (sent via WeTransfer)

TIFF bar code attached

Title and Author must be printed on spine

7. printed draft/emailed draft

8. send 1 copy to nat'l library

8. send 1 copy to nat'l library

Prior to final print, your printer should send you a printed draft so you can see what your book looks like. Any edits should be made to a WORD DOC that your printer will be able to drop into Adobe.

8. send 1 copy to nat'l library

8. send 1 copy to nat'l library

8. send 1 copy to nat'l library

To adhere to legal traditions, I sent a copy of my book to British Book Deposit  WITHIN ONE MONTH of final print.  Call  01937 546268  with questions.


 The British Library
Legal Deposit Office
Boston Spa
Wetherby
LS23 7BY 

9. change status to active

8. send 1 copy to nat'l library

10. get physical copies in shops

Once you receive your gorgeous new book, ensure you log into Nielsen and change publishing status to Active. From that point, customers will be able to order your book on Amazon and Waterstones. Book buyers will be able to order copies directly from Nielsen Global Book Database. 

10. get physical copies in shops

10. get physical copies in shops

10. get physical copies in shops

Waterstones has guidelines on their webpage. Scroll right the bottom of the page and find hyperlink for 'Independent Publishers' 


NOTE: Tesco and Sainsburys also require you complete a form requesting to trade with them. 

11. trade with Gardners

10. get physical copies in shops

11. trade with Gardners

You will need to complete an application form to trade with Gardners. 

NOTE: 

**Gardners advised me that their standard discount price is 60% of RRP. Anything less means Waterstones gets less money. You can adjust your RRP price on Nielsen. 

**Return Policy is FIRM SALE. Returns are not accepted. 

12. Good luck!

10. get physical copies in shops

11. trade with Gardners

Once you are accepted by Gardners, they may place an order for physical copies of your book to sell in Waterstones. 


From this point, you need to market your book to increase sales. Marketing ideas are available online, such as the "21 Day Marketing Challenge" by IngramSpark. I recommend you start by making audiobooks and uploading to youtube, linking it to your back to your webpage. 


If you have any questions, feel free to hit the message button in bottom right corner. I will respond as soon as I can. 

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